A timeless resource born from precision, creativity, and a passion for coffee.

The First Principles of Coffee

The First Principles of Coffee is an independent publication that redefines how we understand and engage with coffee. Rooted in a minimalist design philosophy, this book seeks to educate and inspire coffee professionals and enthusiasts by simplifying the complexities of coffee science and brewing techniques.

Focusing on the fundamental variables—temperature, water, flow rate, and grind size—this project distills the intricate relationships between these factors into clear, accessible insights. The book’s content is supported by clean, modern visuals and a structured layout, making it both a functional guide and a visually engaging piece.

By combining detailed coffee knowledge with thoughtful design, The First Principles of Coffee serves as a timeless resource, sparking curiosity and empowering readers to elevate their brewing practices. This independent endeavor stands as a testament to the beauty and science of coffee, appealing to those who value precision, creativity, and excellence in their craft.

Development Process of The First Principles of Coffee

  1. Defining the Vision: Simplified coffee science, crafted for enthusiasts and professionals alike.
  2. Research & Content Creation: Collaborated with experts to distill key brewing principles—temperature, water, flow rate, and grind size—into accessible insights.
  3. Design & Structure: Embraced a minimalist aesthetic with clear layouts and engaging visuals to enhance readability.
  4. Refinement: Iterated based on feedback from industry professionals and early readers.
  5. Production & Launch: Delivered a high-quality publication, distributed through curated channels, and promoted via targeted campaigns.

A timeless resource born from precision, creativity, and a passion for coffee.

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